The first part of this book review you can find here.
Ignore the real world – don’t think things won’t work in “the real world”. That is an illusion anyway and has nothing to do with your situation.
Learning from mistakes is overrated – build upon things that work and learn from your successes instead of failures.
Planning is guessing – just give it up and focus on this week. You’ll always screw-up your long-term plans anyway.
Why grow? – the size of your company should be right for your company and it should not grow for the mere purpose of growing because that could really harm your business.
Workaholism – working overtime is overrated. Workaholics will achieve lesser results. The smart person makes normal hours and works very effectively during those hours.
Enough with “entrepreneurs” – be a starter, not an entrepreneur.
Again, all of these things I have punt into practise with my side business. I totally ignored other businesses and focused on mine. I found out that a certain product was selling really well, so I specialised in that product instead of trying to come up with a plan to sell the other products. I do not have long-term plans for my business, only vague ideas of what I would like. After five years my husband and myself are still the only ones working for the side business and it’s great. I do not spend more time than necessary in the business and I have a part-time job (4 days). I make sure that I do not work overtime on both. The entrepreneur thing doesn’t bother me, actually. So that would be my only critique here.
Stay tuned for the next part of my book review!